About

A trained and NCTJ accredited multimedia journalist, I specialised in agriculture, food, and rural affairs communications.

Most recently, I worked as Communications Manager at Red Tractor – the UK’s largest and most-trusted food and farm assurance scheme. In this role I handled national media enquiries and briefings, led proactive communications plans, and produced informative content for owned, earned and paid channels.

I was previously Community Editor at Farmers Weekly – Britain’s most-read specialist farming and country life publication – taking ownership of daily social media output and leading the brand’s strategy.

My expertise in crop production stems from three years covering arable farming topics of the day as Farmers Weekly‘s senior reporter, writing news stories and in-depth analysis to help British farmers run their businesses more effectively.

A graduate of Bournemouth University’s renowned Multimedia Journalism undergraduate degree course in 2014, I’ve worked as a news reporter at the Bridgwater Mercury and Burnham and Highbridge Weekly News in Somerset.

The son of a sheep and beef farmer from the West Country, I now works and live in south London as a freelance journalist and communications specialist.

My roots and experience mean I have a deep connection with food production, farming, and the countryside.

It’s not all country life and Farmer Giles stuff though, my other interests include cars, Formula 1, food and drink.

Aside from PR and communications work, news and feature-writing, I am also a copywriter, proofreader and project manager.

Feel free to speak to me about consultancy and training for brands and individuals looking to grasp the full potential of social media.